Very cool vintage 1970s High Fashion Necktie from COUNTESS MARA.
The tie is made of a dark blue almost black fabric with red and gold foulard designs throughout. The tie is fully lined with a white silky nylon taffeta material. The tie is nicely made with a reinforced neck area.
The tie has a burgundy red embroidered label reading "Belgravia by Countess Mara" as well as a keeper loop label from Jack Henry Kansas City where the tie was originally purchased. The tie also has the Countess Mara "CM" and crown logo embroidered in dark blue thread on front of tie. A beautiful, elegant tie!
Countess Mara ties featured several novel marketing decisions. She had her initials featured on the outside blade of each tie, ensuring that they were instantly recognizable. The ties were made in very limited quantities, typically only fifteen dozen per design, and they were comparatively expensive. This led to their becoming collector's items, sought after by celebrities and fashion-conscious businessmen. Other tie manufacturers, noticing her success, copied her business model and hired artists to imitate her tie designs. In 1944 Countess Mara was awarded the Neiman Marcus Fashion Award in recognition of the influence her ties had had upon fashion. One of the most high-profile wearers of Countess Mara neckwear was Frank Sinatra, who sometimes wore one-of-a-kind custom ties made especially for him by the firm.
Maker/Label: Belgravia by Countess Mara for Jack Henry Kansas City
Length Tip to Tip: 56-1/2"
Width at Widest Point: 3-1/32"
Width at Narrowest Point: 1"